Advertising to the Developer & Tech Community: Best Practices for B2B Marketers


ON-DEMAND WEBINAR 

Everything you need to start advertising to the developer and technical community.

As a B2B tech marketer, do you find yourself faced with the challenge of marketing to an audience that doesn’t typically respond to... marketing? Producing content and advertising campaigns that resonate with a technical audience isn’t always easy, especially when they can quickly spot a sales pitch.

In this session, we’ll share insights and best practices you can use to build an effective advertising strategy for products and services targeting developers and other technologists.

After this session, you'll be able to:
  • Understand why developers and technologists are important in the B2B tech buying process
  • Set expectations on the performance of your advertising campaigns
  • Implement best practices for creating ads and landing pages that resonate with your audience
  • Know where and how to reach the developer and technical communities

About the Speaker

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Access on-demand webinar

  • Date
  • Time
  • Duration 1 Hour

About the guest speaker

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Image of webinar guest

David Drake,
Engineering, Company name

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremquelaudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi.

Image of webinar guest

David Drake,
Engineering, Company name

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi.

Image of webinar guest

David Drake,
Engineering, Company name

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi.

Image of webinar guest

David Drake,
Engineering, Company name

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi.

Image of webinar guest

David Drake,
Engineering, Company name

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi.

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Resource thumbnail

Coding on the weekends

The majority of developers we surveyed say they code for fun. At the same time, burnout is a big issue in the industry.

Resource thumbnail

Coding on the weekends

The majority of developers we surveyed say they code for fun. At the same time, burnout is a big issue in the industry.

Resource thumbnail

Coding on the weekends

The majority of developers we surveyed say they code for fun. At the same time, burnout is a big issue in the industry.